Oui Oui? Si Si! – Jicaltepec, Veracuz State, Mexico

In Veracruz State, just inland from the Costa Esmeralda, lies a big surprise. Delicate terracotta roof tiles, muted colors, planned gardens, real bread. Why? Because the town of Jicaltepec has a uniquely French history.

A new boutique hotel brings the area’s French flavor to life, but we’ll get into that a little later in this post.

The main way to reach the French Mex town of Jicaltepec is to take a small ferry across the Rio Bobos.

Mexico’s French Connection started in the early 1800s when French men and women began fleeing the Dijon and Champlitte areas in search of work when the wine making industry there started to fail.  After a countryman arrived in Jicaltepec and told everyone back home how wonderful the area was hundreds of Frenchmen flocked to what was then remote Mexico.

The problem was, that first guy was lying. The truth was that work was scarce but mosquitoes were plentiful. Unfortunately, once the Frenchmen arrived they didn’t have the money to return to France. The ones that didn’t die of disease or homesickness stuck it out and slowly created lives for themselves, melding French traditions with Mexican culture.

The French brought these elegant tiled roofs (and real bread!) to Jicaltepec when they began settling here in Veracruz State in the early 1800s.

Lourdes Capitaine Drouaillet is descended from French immigrants who settled in Jicoltepec in Veracruz State. She now runs a museum full of pieces of the area's French past.


There are two museums in the area and they both commemorate the French heritage of the place. By far, the best one is run by Lourdes Capitaine Drouaillet out in Jicaltepec.

Lourdes is descended from French immigrants and she has a passion for preserving and telling the story of the French in this part of Mexico. Over the years she has amassed a lovely collection that runs the gamut from personal junk to true French finds and even some impressive pieces of indigenous pottery that pre-date the arrival of the French.

But it’s really Lourdes herself who brings the French legacy to life, coming perilously close to tears as she explains who her ancestors were, why they came here, how they lived and how French culture has impacted this spot in Mexico. And she does it in a mix of Spanish and  French (what do you call that? Frenish? Spench?).

We told you this place as a big surprise.

A plaque in a museum dedicated to preserving artifacts which document Jicaltepec's unusual French heritage.

Adding to the happy brew of French and Mexican culture in the area is Maison Couturier, a new boutique hotel that opened in neighboring San Rafael. Run by a Frenchwoman but owned by Grupo Habita, one of the most progressive Mexican hotel groups, the place is a French country farmhouse, only it’s in Mexico. Check out our complete profile of Maison Couturier for iTraveliShop here.

The hotel can arrange a trip out to spend some time with Lourdes, but we promise you’ll find it very hard to leave the hotel. It’s addictive. The style, the pace, the dogs. And we’ve got the photos to prove it….

Arriving at Maison Couturier is like arriving at a French farmhouse, not a boutique hotel in Mexico.

One of a pair of resident Jack Russells at Maison Couturier greets guests (aka, new playmates).

Sure they serve tequilla at the hotel bar, but in every other way it's chicly French.

Here's the thing about French style: it's so easy and natural that even an unmade (antique) bed (with exquisite linen sheets) looks elegant.

The antiqued phone is fully functional and the classic lamp shade was made by Mexican craftsmen copying French designs.

A wonderfully European bathroom. And how refreshing to see icy blue towels instead of plain old white ones.

The polished concrete pool at Maison Coutrurier was inspired by watering troughs. The chairs were imported from France.

Pierre and Pillipe, Maison Couturier's resident Jack Russell Terriers, keep the hotel's guests smiling.

General manager Marie Ann Zaluda runs Maison Couturier with plenty of French flair.

We love these Mexican limes in such an otherwise French-looking setting on the grounds of Maison Couturier boutique hotel.

A perfect example of how Mexican and French styles mix at Maison Couturier.



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3 comments on “Oui Oui? Si Si! – Jicaltepec, Veracuz State, Mexico

  1. You can also check out Palizada in Campeche or Santa Rosalia in Baja California Sur that have a big French influence as well. I’ve also heard of one in San Luis Potosi but I would have to research that one.

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